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How Mobile Experiences Spark Brand Loyalty

Why aren’t more brands using surprise and delight tactics to build loyalty and brand love? Simple. They don’t interact with their customers regularly, and when they do, they focus on transacting. Also, they are unsure what action might have even a small bit of delight for any individual customer.

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Posted in Commerce, Digital Innovation, Mobile Marketing, Mobile Retail

Selling never goes out of style

                  Great advertising that sells never goes out of fashion. Here’s a few of the most iconic and popular direct response campaigns from the last 30 or so years that were creative

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Posted in Great Selling Examples