A Google +1 Tutorial

How To Set Up Google +1

Google just launched a new feature that has turned the search game into a social experience. And, once again, they’ve innovated their product to stay on top of the search game.

The Google +1 button is a way for you to show your recommendation for a website, product or resource on the web to the friends and people you connect with online.

Here’s a quick Google overview – http://www.google.com/+1/button/

To get in on the action, here’s a quick tutorial on how to activate it and get in on the +1 game. (Google has a tendency to confuse people with their tutorials so I’ve stripped away all the nonsense and simplified the process.)

Step 1: Log into your Google Account.

Step 2: Go to: http://www.google.com/experimental/

Step 3: Click the “Join this experiment” button.

Step 4: Do a search for something in Google.

Step 5: When you find something you like (I recommend your website, blog or something like that… why not give yourself some +1 love.) Scroll over the +1 button and click it.

Step 6: A pop-up box will appear and you can click the “Create profile and +1″ button or customize how you’d like.

Step 7: Now your friends will see you’ve “+1’d” something when they’re browsing the web.

Google’s new feature will add a new element of social engagement to the search game. It’s the equivalent of how the “Like” button changed the content game in 2010. The social web is changing the behavior of how your clients are purchasing on the web. I’m far more likely to purchase something when I see friends and people I trust “Liking” and now “+1’ing” something.

I hope this was helpful!

Now go sign-up and get your +1 on… http://www.google.com/experimental/

Todd Herman is the winner of OgilvyOne’s “Search For The World’s Greatest Salesperson” contest and is a Constultant with OgilvyOne. He owns several businesses, including a boutique digital marketing agency – Traffic Bakery.

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