Blog Archives

How to Use Data Visualization

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Key Performance Indicators and their accompanying Data Visualizations leave a lot to be desired and often leave users unclear on how to actually impact outcomes or improve performance.

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Posted in Data Driven Marketing

What is your digital strategy?

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Digital strategy, while a common need, is not a common language.

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Posted in Digital Innovation

Your Social Media Strategy Should Include Video

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If you missed the memo, video content is king.

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Posted in Social Media

Key Trends of Digital Marketing

Digital Marketing Trends

Get to know your customer better by learning about some of the key trends happening in digital marketing.

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Posted in Customer Engagement, The Future of Selling

Content: Marketing of Tomorrow

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Making content central to marketing, and always putting the customer first, will be critical for marketers’ success this year.

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Posted in Customer Engagement

Build Your Audience, Build Customer Engagement

3D Audience

If Brands build their audience the benefits pay off with increased brand relevancy and deep customer engagement.

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Posted in Customer Engagement, Social Media

Show me the money: how engaging content can directly drive revenue

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Real-time marketing is much more than being able to lob a speedy cultural retort.

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Posted in Customer Engagement, Sexy Little Numbers

Why Brands Must Think Like Software Companies

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We looked beyond our changing relationship with data to examine how companies will need to fundamentally rethink how they operate.

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Posted in Data Driven Marketing

Personal Data Will Become Our Personal Currency

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Consumers, more aware of their own data than ever before, will also be more aware of the value inherent in it.

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Posted in Data Driven Marketing

The Five Rules Of Creating A Social Media Strategy

Social Media Strategy

Businesses are failing to effectively use social media to engage their customers at pivotal moments in the customer journey.

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Posted in Social Media
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